At the Institute of Design Berlin, April-Sept. 2011
The Institute of Design has three locations in Germany: Hamburg, Düsseldorf and Berlin. It is committed to educate its students practice-oriented and visionary design literacy tools to understand contemporary information and communication structures in the virtual and real world to successfully develop critical design campaigns.
I taught the art direction class (Semester 4-6) at the institute in Berlin that was focused that semester on food. The young designers researched food’s capacity in shaping us, our cities and our day-to-day behavior. They investigated food logistics, technologies, social experiments, food design and aesthetics, food fiction, activism concerned with waste and sustainability, its economic power and political implications. During the course I conducted on-site exercises to mobilize thought and study behavioral structures of our food consumption. We visited local food venues to research trends, hybrid-enterprises and new tastes. In class we developed campaigns that would enhance awareness, re-form habits and hopefully find strategies for a tasty and sustainable tomorrow or the day after. We hosted a discursive picnic series turning picnics into a tool for public interaction, exchange and change. I edited a Picnic Manual that was published during the course and contains concrete instructions and study cases of the student’s proposals.
http://foodpieces.tumblr.com/

An introduction assignment to the critical design potential of food and its production, process, (re-) presentation, distribution, consumption and secretion. It involved a lot of tasting

With pencils and index cards at hand the team dispersed and observed the terrain

Area of investigation

Visiting local food venues: Researching trends, hybrid-enterprises, new tastes and potential for reshaping behavior and igniting interest and criticality in our daily food consumption

Sharing ideas for urban food interventions with the team

The Picnic publication is a collection of manuals for urban picnics as tools